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Tatari has turned TV advertising into a digital-like experience: measured, real-time, and with the ability to manage your campaign in small or big doses.

" Tatari's team applies a digital mindset to TV. Their personalized system of measurement works uniquely for us."

Matt Gehring, VP of Growth, Rothy's

Insights

Frequency capping in streaming TV campaigns

Being able to target customers with the optimal number of views and minimize CPV (and CAC) is a unique advantage of streaming TV, yet the opportunity gets squandered.

Why your TV commercial should have a persistent brand watermark

What exactly makes a great ad? One creative element has been effective for 70% of Tatari clients who have tested it: brand watermarking!

Tatari’s 4-Year Anniversary

Today marks Tatari’s 4-year anniversary. This time around, the anniversary reflects much more than just the passage of another 12 months.