Insights

We organize our blog chronologically but you can select the category most important to you. If you're new to TV or an experienced TV advertiser, we've curated posts for you with the buttons below.

DragFactor Helps Advertisers Measure Response from TV Ads

We know that marketers need to see their campaign’s performance results that measure both the immediate and delayed response. Watch our short video to learn more about DragFactor enabling next-day measurement.