eMarketer TV & Digital Video Trends Roundup
Usually exclusive to eMarketer subscribers, Tatari has sponsored their latest roundup of the latest industry research to help you understand the shifting trends in TV and digital video. This is a must-read for any marketer planning their TV & Video strategy for 2021.
A quick sneak peek:
This year, US average time spent with subscription OTT video content will surpass 62 minutes per day, up 23% from 2019.
Download “TV & Digital Video Trends 2020 Roundup” to explore:
Where advertisers are reallocating sports ad spending amid the cancellation of College sports
How the TV advertising landscape has changed during the pandemic (buying, measurement, linear and streaming TV strategy)
Which trends are driving the spike in time spent with OTT
How US TV upfront ad spending will change in 2020-2021
Related
Top Reasons Advertisers Choose Premium CTV Inventory Over Programmatic (2026 Guide)
Learn why top advertisers choose premium CTV inventory over programmatic in 2026 — better reach, less fraud, no ad tech tax, and stronger performance.
Read more
How to Advertise on the Super Bowl (And Win)
Learn how to advertise on the Super Bowl, from costs and timelines to creative strategy, streaming options, and real campaign results from brands using Tatari.
Read more
How Tatari Helped Clients Meet Their Goals By Being Exposed to a Massive TV Audience - Without Overpaying for It
The most-watched World Cup ever pulled in bigger audiences than some NFL games. Here's how Tatari helped brands build the right game plan to get in on the action.
Read more