3 Pitfalls D2C Brands Should Avoid When Launching TV Campaigns
TV advertising campaigns are now well within reach for DTC brands. But merely plunging into TV is not enough to be successful. Here are three common pitfalls to avoid.
Traditional Advertisers Fear DTC Brands’ TV Tactics
Tatari CEO, Philip Inghelbrecht, explains how Tatari caters to DTC brands needs, and discusses how these brands are helping push forward changes to how TV is bought and sold more widely.