eMarketer TV & Digital Video Trends Roundup
Usually exclusive to eMarketer subscribers, Tatari has sponsored their latest report featuring a roundup of the latest industry research to help you understand the shifting trends in TV and digital video.
2020: and that’s a wrap...
In 2020, we experienced the upending of the programming calendar, the evaporation (and return) of live sports, sharp reductions in advertising demand, huge surges in viewership, the postponement and virtualization of the upfronts. Navigating 2020 was a true team effort - thank you to all our partners.
Sponsorships and Integrations: Influencer Marketing for TV
TV sponsorships and integrations are the pinnacle of modern-day influencer marketing, aligning brands with the events and personalities about which their target audiences care most deeply.