Tatari Launches App Event Metrics from Streaming TV
Brands can now measure the cost for every install and lower-funnel event on Android or iOS applications.
How Calm Used Digital Tactics to Master TV Brand Advertising
Learn how Calm used data & analytics to drive customer acquisition, found audiences at scale, and ultimately launched a large-scale brand campaign featuring NBA star LeBron James to become the No. 1 Mental Fitness App, with over 70 million downloads.
Tatari + AppsFlyer: Understand TV advertising impact on mobile installs
Tatari has built an integration with AppsFlyer to ingest mobile attribution data, such as how many people downloaded the app, signed up for an account and made an in-app purchase.